It’s most likely my age, but cutting corners just never seems to enter my mind. I had a contractor ask me a couple of years ago why our pool beams were so thick. He said most pool builders were forming the top of the beam to look like 12”, then dropping back to 6” as the true beam thickness. I said why? He said to save money. You just can’t put a price on quality. These days our closing rate is down to less than 50%. Mostly because of price. Our basic pool comes with 2” Trav

Infinity pools are meant to be more than just water spilling over an edge. The word infinity suggests something without limits, endless, and captivating. In the pool industry, infinity pools should evoke a sense of elegance, mystery, and awe. Yet, many infinity pools today fall short of this ideal. They often look like water simply flowing over a flat edge into a visible catch basin, lacking the wow factor that defines true infinity design. This post explores how to build in

For years I have always been asked the question “when is the best time to build a pool” and I always answer “yesterday.” Regardless of...

So many beautiful ideas and concepts are spoiled by pool builders. The client should always pilot the ideas and push the design elements...